Hurricane Sandy by the Numbers

By Trey Jones on 11.01.12

"Hurricane Sandy’s economic toll is poised to exceed $20 billion after the biggest Atlantic storm slammed into the Eastern U.S., damaging homes and offices and flooding subways in America’s most populated city. The total would include insured losses of about $7 billion to $8 billion," stated Charles Watson, research and development director at Kinetic Analysis Corp., a disaster research company from Maryland.

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Getting the Most Out of Business Travel

By Trey Jones on 10.22.12

Author: Isabelle Leichtman

Between airlines, hotels, transportation and food, traveling can quickly turn expensive (whether it be personal or business-related).  On top of initial prices, travel taxes have recently increased in various cities in order to raise necessary local funds.  Here are some tips on how to get the most for your money when it comes to traveling:

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How Companies are Tracking You on the Web

By Trey Jones on 10.17.12

 

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A Marketer's Guide to Reddit!

By Trey Jones on 10.16.12

Source: Prestige Marketing, Inc.

"Marketers who threaten the Reddit community with spammy links and boring content will likely be destroyed, says Prestige Marketing. On the link-sharing site known as the 'Front Page of the Internet,' only the strong survive.

Reddit receives 2.5 billion page views per month, and thus any content that reaches the front page receives millions of views. The only way to do that without spending a lot of money is to get Reddit’s 34.9 million monthly unique visitors to 'vote up' your content.

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A CEO's Guide to Pinterest

By Trey Jones on 09.24.12

Source: the Social Times

"The decision to add a new network to your social strategy is never easy — each one takes time and resources to maintain. According to the makers of this infographic, Pinterest is a good one to add to the list.

With a high concentration of viral content (80 percent of pins are repins) and referral traffic that’s outpacing Twitter and Google+, the social curation site is already a proven traffic generator. The amount of traffic generated by Pinterest grew by 116 percent between January and August 2012.

But a previous study showed that despite the company’s growth, no Fortune 500 company CEOs were using Pinterest. (They weren’t entirely right about that. If you need inspiration, check out Cisco co-founder Sandy Lerner’s Pinterest boards for her organic farm, Ayrshire Farm.)

Domo and CEO.com assembled this handy guide to Pinterest for CEOs. It’s got statistics, best practices, and success stories all in one glance."

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Graphic Design is Good for Business!

By Trey Jones on 09.06.12

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Click here for more infographics if you just can't get enough like us here at AdvantEdge!

 

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How to Protect your Passwords!

By Trey Jones on 08.30.12

Author: Isabelle Leichtman 

With the recent security breaches of popular websites such as LinkedIn, password security has become an important issue for both personal and corporate information.  Having strong and secure passwords can prevent sensitive information from being compromised by hackers or scammers.  So the AdvantEdge Business Centers’s blog has compiled a few tips for creating smart passwords on your behalf!

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Getting Your Caffeine Fix in the Office

By Trey Jones on 08.23.12

As an executive suites provider, AdvantEdge understands the importance our clients place on getting their caffeine fix in the office!  That's why in all three of our centers' kitchens and business lounges, we provide complimentary coffee and tea.  So to continue satiating our obsession with the bitter brew, here is a fascinating infographic detailing various statistics behind coffee consumption!

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Creating an Effective Survey

By Trey Jones on 08.16.12

Author: Isabelle Leichtman 

Surveys can be a great way to see what kind of changes or additions would holistically optimize your business.  For consumers, surveys provide direct communication through which they can express what’s important to them in order to keep them satisfied (and ultimately their business).  Similarly, surveys allow employees to give feedback on what helps them work efficiently as well as allowing them to offer their own ideas for the company’s inner workings. 

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Why Brands Should Care About Video Content

By Trey Jones on 07.26.12

Why should brands care about video content? According to the video infographic below, a video is worth even more than a thousand words when it comes to online business! The following statistics from this Social Times article highlight the reasons why businesses should be concerned about video content. The stats also provide compelling evidence in favor of focusing marketing efforts on the creation and optimization of video content.

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