Inlight of National Pinterest Day on August 6th, AdvantEdge is compiling this list of tips for how to optimize your Pinterest account. In the beginning of 2012, Pinterest was the hottest new social networking site on the market and its popularity has only continued to grow. Many businesses have joined the “pinning craze” and now use it as legitimate social media marketing tool to drive traffic to their websites. The following are five tips that will grow your Pinterest following and lead to a more robust presence: